Tap into the power of
Branded Photos!
CASE STUDY BENIHANA NATIONAL CORP.
Since 2009, PhotoTouch has been helping Benihana National Corp, the nation’s largest chain of Japanese and sushi restaurants, offer photo memories to their guests.
Beginning in 2009, the photo program was installed in all Benihana and Samurai restaurants nation-wide.
In 2023, Benihana National Corp., expanded their Branded Photo Advertising Solution to include Branded Photo Advertising solution at all of their RA Sushi locations.
Over 11 Million Photos captured!
THE PARTNERSHIP
The PhotoTouch Photo Advertising solution is used by Benihana to offer photo memories to their guests.
The turnkey solution provides Benihana with an effective way to engage guests by providing a branded, high-quality print that also drives customers online to share and download digital photos.
Photos are captured on a camera, automatically branded, and uploaded to a microsite for customers to view
HOW IT WORKS
Team members at Benihana and RA Sushi use the PhotoTouch system to capture key moments that guests are celebrating at their restaurants. By using a camera, servers are able to take a photo, which is wirelessly transmitted to a computer station.
Our custom PhotoTouch software then automatically adds the Benihana logo, creates a username and unique password, prints the image and uploads it to the internet. Guests are given the photo to take home and use as a reminder of their celebration at Benihana.
THE STATS
- The PhotoTouch system has been installed in over 90 locations across the United States.
- More than 11 million personal photo memories have been created.
- More than 5 million people have visited the Benihana website to view, download, email and share their photos via popular social networks like Facebook and Twitter.
BY THE NUMBERS
The best part of the photo advertising solution for businesses is that it offers a unique way to get customers interacting with you by offering something that everyone loves to share – a photo!
The PhotoTouch Photo Advertising System is easy to setup, easy to use, and provides marketing and brand awareness for your business.
THE PROCESS
Photos are captured by the staff, uploaded to the web for customers to view and download, and printed on site for customers to leave with a branded photograph.
Capture Photos
You and your staff capture photos of your customers at your location or event.
Print Immediately
Photos are automatically branded with your overlay and print onsite immediately.
Share Photos Online
Photos are uploaded to a branded microsite for social sharing or purchase.
IT'S THAT EASY
Our turnkey photo system is so easy, all you have to do is take the picture.
You take the picture, we do the rest!
Once you take the picture, it's wirelessly transmitted to the printer.
The Photo is automatically printed out with your logo.
Then the photo is uploaded to your company's microsite for online sharing or purchase.
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